Introduction to the WorldInternational Brand Development Committee
The rich, safe and reliable high-quality brand goods arethe basic cornerstone of the UN's sustainable development. It is not only amajor event of human public affairs, but also a major event concerning theeconomic, cultural and social development of the world! However, in thepractice of international trade, global counterfeit and shoddy brand goods havebecome an outstanding situation that endangers the health and life of people indeveloping countries and underdeveloped areas. Counterfeit brands have a rapidspread and proliferation. Counterfeiting is regarded as “the second largestpublic nuisance in the world after drug trafficking” internationally.
At the end of 2016, Co-sponsored and sponsored by PeterThomson, President of the 71st session of the UN General Assembly, and BruceKnotts, current Chairman of the EXECUTIVE Committee of the UN NGO, with theWibeis World International Brand Evaluation Index System at its core, the UNNGOExecutive Committee and the Multinational Mission to the United Nations (non-P5Countries) Represents a United Nations NGO-level NGO, which is jointly formed inthe name of non-governmental organizations. The World Product Commission is aglobal international law organization registered in the United States and filedunder the Executive Committee of the NGO at United Nations Headquarters,referred to as the "World Product Development Committee and the WorldBrand Organization". (In fact, he is very similar to the World TradeOrganization and the International Olympic Games).)
The principle of establishment: not based on thepolitics, law and culture of a major country, in accordance with therequirements of the UN Charter, international law and international trade ofthe world for the public interest of all mankind, under the premise ofnon-politicization and non-economicalization, UN World International The BrandDevelopment Committee adheres to the word “goods” and adheres to the principlesof openness, fairness, impartiality, and recognition of the four workingprinciples and the four principles of quality, character, grade, and brandquality.
Purpose: brand culture, quality world, the constructionof scientific, safe and reliable world wide trade in quality brand new culture.
Mission: To promote the healthy construction and rapiddevelopment of world-class international brands, to conduct non-political andnon-economic scientific evaluation, certification, confirmation and release ofnational brand goods in global international trade practices, and to form theworld's unified scientific, fair and recognized international standards andworld rules for brand evaluation.
Responsibilities: Promote the healthy development of theworld's international brands, guide world-class international brand building,organize and lead the work of the World International Brand ConferenceCommittee and the United Nations World International Brand Evaluation Center,the World International Brand Expo, and through the world's international brandconference, World Brand Expo and Wibeis World International Brand ScientificEvaluation Review, Supervision, Inspection, Approval, Confirmation ofevaluation, certification, publication and dissemination of world-classinternational brands to ensure the scientific, fair and impartial evaluationand publication of world-class international brands, and to combat and opposecounterfeit and inferior brand goods in international trade (pseudo-brand,Pseudo-brand), gradually establish the quality brand as the core of the newrules of international trade practice (to quality tariffs, quality trade), tobuild a world brand, innovative brand supply, the formation of a globalinternational brand culture, let the real world international brand respond tocountries, let international brands to the world; Make a brand!
